Week 8: New Products and Innovations

The New I-Pod Nano just came out in September 2009, and people are flocking the stores to buy the "new and improved" I-Pod Nano, which allows you to video record, along with downloading and comes with an AM/FM radio tuner. This is an example of a Continuous Innovation product. The product is very very similar to the first I-Pod Nano, but this one is "new and improved" with new features of the AM/FM radio and allows you to talk to your I-
Pod and speak what song you want to play, and the I-Pod will play that song. This is a new product, but only slightly improved from the previous I-Pod.